Pencilbuddha
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Fractional CMO & CXO in Tamil Nadu Senior leadership, part-time.

A fractional CMO is a senior marketing leader who works with you part-time. Kishore Ravi takes on a small number of these roles in marketing, sales, technology and operations for growing companies in Chennai, Coimbatore, Erode and Bangalore. He has held seven C-suite roles, including CEO and CMO.

By Kishore Ravi, founder · Updated

What does the fractional CMO service include?

A fractional CXO who has held the seat: marketing, sales, technology or operations, part-time.

  1. 01

    Fractional CXO

    A part-time CMO, CTO or COO who has done the job.

  2. 02

    Sales & BD

    Build the pipeline, the pitch and the process.

  3. 03

    Go-to-market

    Launch plans for new products, cities and countries.

  4. 04

    Digital transformation

    Move teams and processes onto the right tools.

Why choose Pencilbuddha for fractional CMO?

Because Kishore leads the work himself, with a small senior crew behind him, so you deal with one person from the first call to launch.

  1. 1

    He has held the seat

    CEO of Daze Corporation, CIO of Pyramidion Solutions, Head of Global Marketing at Panamon Technologies, CMO of Cliffton Realty and more.

  2. 2

    Strategy with a studio behind it

    The plan comes with a team that can design, build and run it, so nothing waits for a new hire.

  3. 3

    Before the full-time hire

    Get senior thinking now, then hire with a clear brief when the role is ready.

You get

  • A seat at your leadership table
  • A quarterly plan
  • Hiring and team guidance

Best for

Growing companies that need senior leadership before a full-time hire.

Who have we done this for?

Clients include Cliffton Realty. On stage as CMO: Seven C-suite chairs held, from CEO to CMO.

How it works

The practice.

  1. 30min
    Step 1 · Breathe in

    A free 30-minute call

    Tell me what you sell, who buys it and what's in the way. Bring your numbers if you have them.

  2. 01day
    Step 2 · Sketch

    A written proposal in one working day

    Scope, timeline, price and the exact people who will work on it.

  3. 07days
    Step 3 · Sharpen

    Build, review every week

    Ideas start on paper, then move to screens. You see real work every week on WhatsApp or a call.

  4. ∞
    Step 4 · Ship

    Launch and keep sharpening

    We launch, track what converts, and keep improving the site, the ads and the content.

FAQ

Questions about fractional CMO.

What does a fractional CMO do?

Sets the marketing plan, owns the budget and the numbers, guides the team and joins leadership meetings, for part of the week instead of full-time.

Can Kishore lead sales too?

Yes. He has been Director of Sales and Business Development at Kanini IT and builds the pipeline, the pitch and the process.

Picked for you

Where to next?

Suggestions based on what you're reading.

Got a project? Or just want to say hello?

Fear not.
Send the brief.

The raised hand is the abhaya mudra, the Buddha's gesture for "fear not". It's my promise on every brief.

Based in Erode, Tamil Nadu. Working with brands in Chennai, Coimbatore, Erode and Bangalore, and clients in 8 countries.

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